Crafting engaging digital experiences that drive results
Final year postgraduate at University of Edinburgh studying Design Informatics (Graduating in 2023). I seek knowledge and resources to gain a strong footing as a budding User Experience Designer; aiming to grow and connect with people who share my belief that there is always an efficient alternative, we just need to know where to look. I had always shown proclivity towards art and finding creative ways to disentangle a problem, since I was a child. Now, I have realised that representation of information with a strong CS background along with deep knowledge of the cognitive aspects of organisation could help me create efficient information architectures and effective user interactive designs. My pursuit is to challenge myself to explore and comprehend the complex ways technology interacts with people and not restrict myself to some laid out steps. In my spare time, you can probably find me painting , reading a book or appreciating a good cup of coffee.
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University of Edinburgh
January 2022 - now
Website Content Design Intern
In charge of gathering the requirements for new possible courses and making the ensuing improvements to the website architecture for the university's short online courses. Leveraged Crazy Egg to generate heatmap and scrollmap statistics in order to better understand user click behaviours and boost engagement. Also used GoogleAnalytics and explored SEO to identify visitor’s source.
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University of Edinburgh
may 2022 - June 2022
Digital research ambassador
Worked with the UX principles on search and findability, Information Architecture, Information seeking. Conducted a series of user research - interviews, exploring the potential users and the initial heuristics of the Peace Agreements database and the Peace Agreements website.
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University of Edinburgh
November 2021 - now
Student ambassador
Sharing my personal student experience with prospective students to help them in their journey of admissions.
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Bids and Beyond
June 2021 - July 2021
User experience designer
Part of a team of four UX designers for a client in the ed-tech industry. Mediated the client meetings, probing them about their design requirements and presenting our design solutions. They wanted to design a platform that ensures it promotes the goal they had of changing up the education sector, but their existing website and features were not up to par with their competitors. Applied design thinking and performed competitive analysis, created scenarios, and build empathy maps, followed by information architectures that acted as the source of our wireframes. Finally designed our screens using Figma and conducted a heuristic analysis to build something tangible. Also worked on in-house graphics using Adobe Illustrator and assisted with Client proposals using the Double Diamond model to demonstrate our design method.
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Codefree Technologies
September 2020 - february 2021
UX Design Intern
Key responsibilities involved using Adobe XD to create responsive mobile and web designs for internal projects. Built the applications designed on Bubble.io, complete with a responsive UI and backend.
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